"Why are you moving into a software engineering role / why this company?"
Answer
- Motivation framed positively: toward building software, not away from the old job.
- Evidence of commitment: projects, tools shipped, courses, open source, measurable results.
- Transferable strengths: domain knowledge, debugging under pressure, working with users in the field, documentation.
- Company: something specific about product, engineering culture or tech stack (research it).
- Connect your skills to what the team needs.
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